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Category: Technology

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bG9jYWw6Ly8vZGl2ZWltYWdlL3lvdXR1YmVfcmVzcG9uc2VzLmpwZw
February 9, 2023 No Comments

YouTube Adds New Option to Locate Comment Responses, Updates for Comments in Shorts

YouTube has added some new engagement options, including a new filter to find comments that have received replies, and more ways to interact with Shorts creators. First off, YouTube’s added a new comment reply filter option that will make it

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bG9jYWw6Ly8vZGl2ZWltYWdlL3lvdXR1YmVfbWFzdGhlYWRfYWRzLmpwZw
February 9, 2023 No Comments

YouTube Will Now Enable Brands to Buy Specific Time Slots Around Major Events for Masthead Ads

YouTube has added a new time targeting element to its Masthead Ads, which will enable brands to display their promotions in key times leading up to key events. As explained by YouTube: “In a time of multiple screens and countless

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bG9jYWw6Ly8vZGl2ZWltYWdlL2dvb2dsZV9sb2dvLnBuZw
February 8, 2023 No Comments

Google Says that AI-Generated Content is Not Against its Search Guidelines

This is potentially good news, I don’t know… Today, Google has clarified that AI-generated content is not against its guidelines, revising its previous stance on AI-created material, and how it will, or won’t be ranked by Google Search. In a

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bG9jYWw6Ly8vZGl2ZWltYWdlL3R3aXR0ZXJfbG9uZ190d2VldHMyLmpwZw
February 8, 2023 No Comments

Twitter Blue Subscribers Can Now Post Tweets Up to 4,000 Characters Long

So, this is a thing… more words more words more words more words more words more words more words more words more words more words more words more words more words more words more words more words more words more

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bG9jYWw6Ly8vZGl2ZWltYWdlL3Rpa3Rva19wcm9tb3RlNS5qcGc
February 8, 2023 No Comments

TikTok Provides More Ways to Amplify Organic Content with Updated ‘Promote’ Tools

TikTok has added four new options to its quick Promote ad feature, which enables brands to essentially boost their posts via a simplified campaign creation process in-stream. Originally launched in April 2021, Promote campaigns could originally be optimized for: Video

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bG9jYWw6Ly8vZGl2ZWltYWdlL0dldHR5SW1hZ2VzLTEyODQ3Njk3OTUuanBn
February 8, 2023 No Comments

Mobile’s Influence on Digital Commerce Soars, Study Finds

Dive Brief: Digital commerce spend exceeded $1 trillion in 2022, a 21% year-over-year (YoY) increase, according to Comscore’s 2023 State of Digital Commerce Report. The total marks the highest year of digital commerce ever. Mobile also commanded nearly 40% of

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bG9jYWw6Ly8vZGl2ZWltYWdlL0hvdy10by1TdWNjZXNzZnVsbHktVXNlLVNvY2lhbC1NZWRpYS1BLVNtYWxsLUJ1c2luZXNzLUd1aWRlLWZvci1CZWdpbm5lcnMuanBn
February 7, 2023 No Comments

How to Successfully Use Social Media: A Small Business Guide for Beginners [Infographic]

Are you a small business owner or marketing manager, just getting started on building your social media strategy? Need to learn the basics before launching your first social media campaign? In this infographic, Sprout Social shares social media tips broken down as

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bG9jYWw6Ly8vZGl2ZWltYWdlL2dvb2dsZV9iYXJkLmpwZw
February 7, 2023 No Comments

Google Throws its Hat in the Generative AI Ring with ‘Bard’

With Microsoft looking to integrate ChatGPT into Bing, and many proclaiming AI responders to be the next evolution of search, it seemed inevitable that Google, too, would eventually throw its hat into the generative AI ring. Today, Google has announced

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bG9jYWw6Ly8vZGl2ZWltYWdlL3JlZGRpdF9zdXBlcl9ib3dsX2F2YXRhcnMuanBn
February 7, 2023 No Comments

Reddit Releases Themed Avatars for Super Bowl LVII

Reddit has announced a new set of custom avatars for the Super Bowl, created in partnership with the NFL, which will give football fans another way to engage with the event. As you can see in this image, Reddit’s football

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bG9jYWw6Ly8vZGl2ZWltYWdlL1BpbnRlcmVzdF9xNF8yMDIyXzIuanBn
February 7, 2023 No Comments

Pinterest Now up to 450 Million Active Users, Posts Solid Numbers in Latest Performance Report

Pinterest has posted its Q4 and full-year earnings for 2022, showing steady increases in both users and revenue, as it continues to build out its various offerings. First off, on users, Pinterest added five million more active users – most

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bG9jYWw6Ly8vZGl2ZWltYWdlL2JsdWVfMl81LnBuZw
February 7, 2023 No Comments

Internal Documents Reveal That the New Twitter Blue Has Fewer Than 300k Subscribers at Present

Look, I know people have strong opinions about Elon Musk, and I realize that any criticism is going to be viewed as political commentary, even if it’s not (because I’m not American, I can’t vote, I don’t care about Hunter

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bG9jYWw6Ly8vZGl2ZWltYWdlL3JlZGRpdF9wZXJzb25hbF9maW5hbmNlMi5qcGc
February 6, 2023 No Comments

Reddit Shares Insight into Rising Financial Conversation in the App [Infographic]

With more than 100,000 active communities, Reddit covers a huge breadth of topics, bringing together passionate users in conversation about niche subjects, which can often help to shed light on more specific advice, insight and expert knowledge. Really, there’s a

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bG9jYWw6Ly8vZGl2ZWltYWdlL3NlbXJ1c2hfc21hcnQyLmpwZw
February 6, 2023 No Comments

A Quick Overview of SMART Goals [Infographic]

When reading about digital marketing strategies and tips, you’ll often come across references to SMART goals, and ensuring you adhere to SMART principles in your approach. But what are SMART goals exactly? The team from SEMRush have put together a

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bG9jYWw6Ly8vZGl2ZWltYWdlL3R3aXR0ZXJfZ29sZF9jaGVja21hcmsuanBn
February 6, 2023 No Comments

Twitter’s Considering Charging Brands $1, 000 Per Month for its New Gold Checkmark

How much is a verification tick on Twitter worth for your business?  Clearly, there is value in having official recognition, and an indicator to visitors that this is your genuine, verified brand handle.  Would you pay $50 per month for

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