Have you considered adding Reddit ads into your marketing mix?

Reddit has continued to make significant advances with its ad tools this year, and while its relative audience reach is smaller than the other major social apps (Reddit currently serves some 50 million daily active users), what Reddit does have is highly engaged communities, on a wide range of niche subjects, which could help you connect with very specific, interested audiences in the app.

And with all that’s going on over at Twitter, it might be worth experimenting with some other options.

To help with this, here’s a listing of key Reddit ads best practices, which could help you define a more dedicated, platform-specific approach for your Reddit campaigns.

Some interesting notes, worth considering.