Still developing your strategic approach for 2023?

If you’re not yet confident with your digital marketing direction, or you’re looking for options to improve your plan, this could help – the team from SEMRush recently put together a handy overview on how to formulate an effective marketing plan.

The listing looks at determining goals, developing audience personas, conducting competitor analysis, and optimizing your communications.

It’s a good collection of key fundamentals – check out the full list below, while there are also more details on the SEMRush blog.